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The Circle Blog
Dive into our latest product updates, user interviews, finance tips, and strategic insights from the Circle Team
FEATURED ARTICLES
How Crust Microfinance Bank Builds Customer Relationships with Circle
How Crust Microfinance Bank uses Circle to personalize messaging, pay in naira, and make data-driven marketing decisions.
CIRCLE HQ
How to Improve Email Deliverability: 6 Techniques and Tips That Work
Practical email deliverability tips to land in the inbox, not spam, covering sales, transactional, and programmatic sending.
The Benefits of Email Personalization: Increase Engagement and Sales
The benefits of personalized email marketing, including how browsing behavior improves targeting and boosts conversions.
How to Write High Open Rate Subject Lines (With Urgency Examples)
How to write high open rate subject lines, including urgency examples that work and the psychology behind why they get opened.
Common Mistakes People Make in Email Marketing and How to Avoid Them
Ten common email marketing mistakes, from ignoring mobile to weak subject lines, and how to avoid them in your campaigns.
10 SaaS Email Marketing Strategies That Actually Drive Retention
Ten SaaS email marketing strategies covering segmentation, personalization, automation, and lifecycle campaigns that drive retention.
6 reasons your customers unsubscribe from your newsletters and how to stop them
Six reasons customers unsubscribe from your newsletters, from irrelevant content to over-sending, plus practical fixes to protect your list.